Companies, platforms, and systems I’ve helped build from the ground up.
A look at the ventures I’ve launched, led, designed, and scaled across fleet service, mobile operations, car sharing, software, and customer experience.
Built for real customers, real teams, and real scale.
These projects are connected by one theme: solving operational problems with better systems, sharper branding, stronger execution, and technology that makes the business easier to run.
Fleet Super Center
Role: Operations Lead / Sales & Systems Designer
The operational hub that powers scale and speed. Transformed a traditional tire shop into a multi-million-dollar fleet maintenance hub supporting logistics fleets, Amazon DSPs, FedEx, rental car agencies, and corporate accounts.
Designed workflow systems for dispatch, technician scheduling, inventory management, KPI tracking, customer communication, and mobile service coordination.
CarsNow CarShare
Role: Co-Founder / Creative Lead / Technical Project Manager
A keyless rental experience built for modern drivers. Led concept development, naming strategy, brand identity, logo direction, and customer experience planning for a smartphone-based rental platform.
Partnered with engineers and investors to test telematics systems, improve mobile booking UX, support keyless check-ins, and deploy vehicles across San Francisco and San Antonio.
Mobile Service App
Role: Co-Founder / Product Manager / UX Lead
Smart scheduling for high-volume fleet maintenance. Identified the need for a unified fleet service platform and led development of the TN app and web portal from operational pain point to software workflow.
Managed wireframes, user journeys, QA cycles, feature development, bulk vehicle upload, VIN decoding, Geotab-style integration planning, and automated customer communications.
Mobile Fleet Services
Role: Service Operations Director
On-demand maintenance built around business uptime. Launched and scaled a mobile repair network focused on serving city departments, logistics companies, rental fleets, EMS, and commercial accounts.
Built the on-site service model for mobile tire, brake, battery, and preventive maintenance. Outfitted trucks, built SOPs, improved routing, and created rapid-response workflows for emergency fleet needs.
Every project connects operations, sales, brand, and technology.
My work is not limited to one lane. I build where the customer experience, the team workflow, and the business model all meet.
Operations
Dispatch, routes, technicians, inventory, customer communication, and multi-location scaling.
Product
App flows, customer portals, technician workflows, feature planning, QA, and software logic.
Growth
B2B sales, fleet relationships, corporate accounts, city partnerships, and market expansion.
Brand
Visual identity, positioning, pitch decks, website messaging, and customer trust-building.
Have a project that needs strategy, structure, or execution?
I can help you shape the idea, clean up the workflow, build the brand, plan the software, or turn the operation into something scalable.
